Yaroslav Golub
Co-founder · Forward Deployed Engineer
- Bumble, Badoo · Lead engineering at VK.Music · Built Bumble’s real-time ML matching engine
ABOUT US
Running paid media for gaming and DTC brands, we kept running into the same problem: we knew what we wanted to test, but couldn’t get new creative made fast enough.
Anastasia comes from marketing and product. Yaroslav comes from engineering. We started eyess to solve a problem we kept seeing in paid media: teams had ideas for the next test, but production couldn’t keep up.
With eyess, a team can see which ideas it hasn’t tested, make ads based on its products and brand, and use campaign results to decide what to try next. That’s the workflow we’re building.
FOUNDERS
We look at what holds up the next test: writing the brief, making the variants, or getting them live. That helps us decide what to build next.
Before generating ads, we need to understand the product, who buys it, and how the brand looks and sounds. Those details guide every variation.
Once ads are live, we compare their results with the account’s baseline. We use what we learn to choose the next batch of creative.
We’ll show how eyess uses your products and brand to create ads, then talk through what you could test first.

